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Seo Marketing News Archive17-Jan-2006
'Google Base : Feeds, Sales & Marketing (Search Engine Journal)
Google Base : Feeds, Sales & Marketing As the title implies, there is a great free opportunity for additional product promotion through the virtually untapped Google Base. Google base is a wide open database system that allows listing of almost anything. As such online retailers need to understand what it ...
'SEO Tips In a Sea of Change (WebProNews)
Waves of change have cascaded over the search marketing sector in the past year prompting changes in the methods, business and practice of search engine optimization.
'Microsoft Raises Stakes in Paid-Search Game (E-Commerce Times)
Microsoft is establishing a research center called adLab that will develop new ways to provide even more detailed demographic data about consumers, as well as new marketing technologies, to online advertisers. AdLab, which is a joint effort of MSN's adCenter and Microsoft Research, is based at a state-of-the-art lab in Beijing.
'Small Business Web Hosting SEO (Web Host Directory)
GoHost features an SEO Toolkit which helps small business sites more recognizable to search engines. This means when potential customers search on words related to your business, they?ll find your site before your competitor?s site.
'Video Search: Still "Early Days" (Search Engine Watch)
Producing video content? There are video search engines that specialize in gathering up your video and making it available to searchers seeking such content.
'Protecting the Brand - Reputation Management (WebProNews)
Search engine marketing is known for increasing a company's profile, establishing an online presence, increasing traffic, and ultimately growing the bottom line.
'SEO Accounts for Only 11% of SEM Spending (ISEDB)
A recent study published by SEMPO shows that a scant 11% of all SEM advertising is spent on SEO, with the bulk, 83%, spent on PPC advertising.
'Google, Canada.com In Search And Advertising Partnership (ISEDB)
CanWest Interactive, a division of CanWest MediaWorks Publications Inc. and operator of canada.com, announced that it has entered into a multi-year partnership with Google Inc. The partnership will provide canada.com users with content and search related advertising, while offering Google's advertisers access to canada.com's reach across the country.
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